"Small Lace" Embroiders New Life, Qingdao Guohua Develops Characteristic Industries To Help Farmers Increase Their Income

In the 1980s, that is to say, some people in Mohist area were raised by lace in this way Ren Hua, chairman of Qingdao Guohua arts and Crafts Co., Ltd., is proud to say that since 2019, they have adopted the "company + farmer" approach, in which the company provides materials and patterns, and the rural retail investors are responsible for embroidery, bringing economic resources to rural women. Ren Hua said that the company has set up 11 town run primary product processing stations in Aoshan, Wenquan, Wangcun, Tianheng, Jinkou and Dianji in the east of Jimo. The annual processing costs of the company to rural lace stations are more than 10 million yuan, and the per capita income of more than 500 lace processing businesses in the region reaches 20000 yuan.

In the interview, the reporter learned that Jimo lace is a wonderful flower in Chinese traditional weaving and embroidery culture. It integrates more than 20 kinds of crafts and 80 kinds of needling techniques, such as locking, weaving, weaving, winding, pulling, dew and inlaying. It is a perfect integration of lace weaving and manual embroidery, and is a typical representative of Chinese weaving and embroidery culture. Although Jimo lace has experienced several ups and downs in the long development process, with the unremitting persistence and efforts of several generations of inheritors, this excellent traditional craft has been well protected and inherited. In 1991, the company was founded out of the company's strong sense of responsibility for the development of its own lace.

As the inheritor of Jimo lace, Wang Jun, general manager of the company, said in an interview that the company has been listed as a key cultural product export enterprise and intangible cultural heritage protection and inheritance base. In order to seek greater development, the company must keep up with the changing trend of the times, accelerate the transformation of new and old kinetic energy, and find a new way to rely on scientific and technological progress and form industrial development. For this reason, the company has reconstructed and expanded the existing old factory building, and built it into a base for intangible cultural heritage protection and industrial development of Jimo lace.

Last year, according to the basic standards and conditions for the construction of folk museums, the company reconstructed and expanded the office building in the south of the factory, and built a Jimo lace Museum of more than 600 square meters. According to the important stage of the formation and development of Jimo lace as a clue, more than 900 pieces of exhibits were collected, which have been accepted and certified by experts.

At present, colleges and universities of Mohist have been engaged in the development of the industry, which is the backbone of the provincial and Mohist colleges and universities. At the same time, through the professional exchange of technical research, the ability of technical innovation is further improved.

Ren Hua said that a complete set of traditional hand-made process flow of Jimo lace can be divided into eight items, namely, drawing design, whole material workers printing cloth and flower, lace preparation, embroidery operation, lace splicing, drying and rinsing of products, ironing of lace products, and trimming of lace details. In the process of inheriting intangible cultural heritage skills, the company has not only established a professional R & D team, but also constantly strengthened the training of Jimo lace reserve talents, so as to cultivate a large number of solid reserve talents for the protection and industrial development of Jimo lace.

It is worth noting that the former lace production and processing personnel, through professional training, are selected as the staff of Qingdao Guohua Crafts Co., Ltd. The surplus staff were enriched to work in the lace station of the Township Office, helping the rural women in the primary product processing station to master the embroidery skills. At present, the company's finished products mainly include tablecloth, meal cover, bed sheet, quilt cover, curtain, sofa towel, cushion, etc., nearly 1000 varieties, which are sold well in Europe, America, the Middle East and other countries and regions due to the beauty of exquisite handicraft art.

With the extensive promotion and application of modern science and technology, woven lace products have caused a huge impact on the traditional manual knitting. In order to meet the requirements of the times, the company has carried out transformation and upgrading of the existing workshop to meet the needs of industrial production. Through continuous discussion and research with equipment manufacturers, the performance and function of the existing equipment have been greatly improved. The upgraded equipment has fully realized computer automatic control. Based on the traditional 20 kinds of commonly used patterns, the embroidery patterns give full play to the unique advantages of lace design and research and development of enterprises, and create new computer embroidery needle methods and new ones The technique makes the relief art effect of Jimo lace more prominent, the lace pattern is more fresh and fluent, the personalized production efficiency is improved, and the raw material consumption and production cost are reduced.

Nowadays, with the help of Qingdao Guohua Handicraft Co., Ltd., rural women in Aoshan, Wenquan and other towns in the east of Jimo can not only realize employment at home, but also realize the long-term income increase by taking salary and improving skills. With their hard-working hands, they can realize the dream of getting rid of poverty and creating a happy life.