Footwear Manufacturing Industry Is In The Ascendant, Ningbo Footwear Enterprises Are Breaking Through.

< p > recently, in 2012, Yuyao's < a href= "//www.sjfzxm.com/news/index_c.asp" > women's shoes < /a > exported 137 batches and 2 million 960 thousand US dollars, up 301% and 361% respectively from the same period last year, mainly for the EU market. Under the overall downturn of footwear exports, we have achieved high speed growth and stride towards the international market.

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< p > to ensure the export quality of women's shoes, the Yuyao Bureau of Ningbo promotes the export of "a href=" //www.sjfzxm.com/news/index_f.asp "> the quality of women's shoes < /a > by strengthening source supervision, product verification and system verification.

First, strengthen supervision at the source.

We should urge enterprises to improve the qualified supplier system, and strengthen safety and hygiene checks for < a href= "//www.sjfzxm.com/news/index_h.asp" > Leather > /a > original a href= "//www.sjfzxm.com/news/index_q.asp" > Accessories > /a >, so that regular procurement can be regularly measured.

The two is to carry out the finished product sampling test for the banned products of azo dye, six valent chromium, pentachlorophenol, metal accessories and nickel in the footwear products exported to the EU and Italy, and verify the self-test and self control ability of the enterprises.

Three is to strengthen the inspection of the quality assurance capability of enterprises, with the rapid increase in labor costs, enterprises face severe employment pressure as an opportunity, in-depth exchanges with the heads of enterprises, and guide enterprises to establish a modern management system, and improve the quality and efficiency through scientific management.

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At the same time, it is recommended that enterprises should pay equal attention to survival and development, and steadily pform and upgrade P.

At present, with the rising cost of domestic labor and raw materials and the pressure of RMB appreciation, the profit margins of footwear enterprises have been repeatedly compressed as labor-intensive enterprises.

The labor strength of India, Vietnam and other countries is attracting more and more capital and technology to these countries, and footwear manufacturers are in the ascendant.

It can be predicted that in the next 5 to 10 years, when the footwear manufacturing system in these countries is constantly improving, its cheap labor advantage will inevitably defeat Chinese counterparts.

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< p >, therefore, Chinese footwear enterprises should seize the last 5 to 10 years, and take the old road to solve the imminent problem of survival, try to pform and upgrade, turn to high value-added products, turn to the domestic market, turn to their own brands, and push forward steadily.

The two is market diversification and risk diversification.

In a single market, the potential risks of a single customer can not be underestimated. Once a market is in trouble or a customer is in trouble, it is very likely that a large enterprise will be lost.

At present, many enterprises still face the problem of mainly facing a certain regional market or only cooperate with a certain brand, which leads enterprises to gradually lose their pricing power and become the vassal of their customers.

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< p > therefore, it is suggested that enterprises take the initiative to go out and develop customers to emerging economies such as South America, Africa and South Asia, so as to cope with the economic growth of the major developed economies. At the same time, we should gradually expand the domestic market by using online shopping and OEM production, so as to achieve market diversification and customer diversification, and truly reduce the risks of enterprises.

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