Lovers' Clothing Shop Takes The Word "Sentiment" As The First Way Of Management.

　　 Product design, character first, charming accessories, icing on the cake.

　　 Couples dress Most of the consumer groups are young students and white-collar workers, so the grades and prices of goods in the store should also be targeted. According to the different consumer groups, we should reasonably distribute the corresponding grades and prices of goods to ensure that the goods meet the needs of the market.

Product design highlights love words - there is plenty of room for lovers to wear. As the market reflects, many designers tend to think too much about lovers' clothes. In fact, it is not the difference between size and size. It contains a lot of content, one of which is creativity. The pattern on a couple's clothes can be made into one half, and two people together can create a pattern. For example, a red heart, when two people are separated, each garment is half a heart. When it is combined, it becomes a heart. So many patterns can be excavated, the key is to be related to love. Couples are equipped with different styles to adapt to different environments and activities. They can be divided into sportswear, casual wear, home clothes and evening dress. For fabric selection, it can be selected according to seasonal spanformation and various activities. It can be used in the form of pattern changes, or the same kind of wool with different texture or color. Color use is a very important part, because the costumes should be matched with colors to keep the clothing of lovers or lovers in a whole. Lovers' clothing is closely following the fashion. Without knowing the needs of consumers, blind self operation and development can easily lead to incorrect sales.

The lovers' accessories are icing on the cake - young couples are crazy shoppers, and clothes are two sets. The store must be full of unique lovers' clothing. Of course, accessories related to lovers' clothing are also indispensable, such as shoes, caps, umbrellas, jewelry, ornaments and accessories, so that lovers' clothes are more attractive. Or you can also make lovers' articles: clothes, shoes, gloves, scarves, trousers, belts, hats, toothbrushes, cups, cell phones, watches, glasses, socks, backpacks and even bicycles. A staff member of a couple's clothing store told reporters that the operation of lovers' stores is to focus on a word of "affection". Each commodity is an ordinary object in life, but it should reveal its deep honey, which is both practical and pleasant.

Timely recommendation of the mouth to be sweet - some business details can not be ignored. The lighting should be bright, the display of goods should be neat, the floor windows should be regularly cleaned, and the damaged items should be repaired in time. These small details will give consumers comfortable shopping environment.

　　 Sale Skills are also important. When customers try on them, they should be recommended timely, their mouths should be sweet, and customers should be patient. With good service attitude, there will be more and more repeat customers.

　　 Successful case

From the purchase of lovers' clothing to their own shop

Use your spare time to open a small store for your hobby and earn extra money. Miss Wu, who works for an insurance company, grabs the sweet business opportunity and opens a couple clothing store in Wenzhou because she likes lovers' clothes.

Miss Wu, less than 30 years old, is still a DINK family. She likes to wear lovers' clothes, and she has traveled all over Wenzhou to buy a beloved couple costume. At that time, most of the two styles that Wenzhou could find was the same size, but no gender difference. Sometimes she can only buy two pieces separately, buy a favorite dress first, and look for her other half again. 1 years ago, in a magazine, she saw a lover's fashion dealer looking for it. Join in The news of the agent suddenly felt that he was "live" and realized that his hobbies could still make money. After a month's preparation, we have this 40 square meter shop specializing in lovers' clothing gifts.

Miss Wu's small business is not bad. Many customers bring their friends. The main reason for attracting these guests is that the clothing has individuality, and the lovers are very harmonious. In addition to clothing, there are many sweethearts such as gloves, slippers and so on. These small items not only enhance popularity, but also increase the turnover.