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The Most Important Distributing Center Of China's Down Industry In Xiaoshan District

2011/11/19 15:44:00 15

Xiaoshan District Feather And Down Industry Distribution Center

On November 16th, Yao Xiaoman, Secretary General of China's down industry association, said at the seventeenth China International feather and down Expo and the third Xiaoshan international feather and feather Festival press conference held in Xiaoshan District of Hangzhou, China is the largest exporter of the down industry.

consumption

In China, the down industry, especially the down and down bedding, has been overwintering for the spring.

Development

Opportunity.


Xiaoshan district is China's eiderdown capital and one of the most important distributing centers in China's down industry.

In 2010, the sales value of the down industry was 11 billion 500 million yuan, and the total exports of feather and down products accounted for about 30% of the country's total.

In recent years, Xiaoshan Yoobao has been regarded as the "vane" for the future development of the down industry.


Yao Xiaoman said that the feather is more green, natural and warm than other materials, and no material can replace it.

With the development of economic level, the down products, once regarded as the high consumption of foreigners, are gradually popular among Chinese people and will open up new ones.

Market structure


According to her understanding, feather and down bedding is the focus of the down industry. It has started to develop in the past two years, and exports accounted for 9%. This year, it is expected to export 28-29 billion yuan.

If there are no feather bedding in five-star hotels abroad, star rated China will not be rated.

Down

The market prospect is wonderful.


China's down town

Xiaoshan District

For example, more than 200 feather and down enterprises in Xintang town have gone through the process of combining development from export to home and abroad.

In 2008, Xiaoshan feather and down enterprises were affected by the macro environment and the influence of low-grade chemical fiber fillers caused by avian flu. The down price of Xiaoshan fell to a historical low point: the original down price of 220 yuan per kilogram was sold to 50 yuan a kilogram.

Zhejiang Tianxiang holding group and other feather and down enterprises have adopted the "tug of war" development method to resist unfair competition such as malicious price reduction, low price loss sales and so on.


Nowadays, Xiaoshan down enterprises have not only taken a low ebb, but also conquered the difficulties of down products with peculiar smell, forming a group of Chinese famous brand down products headed by swan, Fei Li Hong and Dioda.

But the price of down products is higher than that of cotton products, which makes ordinary consumers look shy.


From the press conference, the third Xiaoshan Yoobao conference, scheduled for December 2nd, aims to build a platform for displaying the image of enterprises and products. It is regarded as the exhibition of widening the road of the down industry, and there will be hundreds of domestic and foreign purchasers and down enterprises looking for cooperation opportunities.


 
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