You Will Have To See The New Expo.

"This year's Expo is really a lot." This sentence has almost become the common feeling of every visitor at the Expo. At this year's fair, not only are there many activities, but also new ways of marketing are being developed. All this has given the Expo a lot of reasons to look at. In the autumn of 2012 to 2013, the fashion trend of fashion and color in China's "Clothing Fair" for the first time has added "different colors" to the current Dalian Expo.

Exquisite decoration of the booth

On this year's clothing festival, the exhibition hall of Dayang creation is located at the entrance of the main entrance, with an area of more than 700 square meters. Semi open Exhibition hall It is divided into three functional areas of the shape of the hydrogen balloon. "This symbolizes the future and opening up". The relevant person in charge of Dayang group told reporters that Dayang group's exhibitors fair this year is representative of the TRANDS (creation) clothing exhibition area, which is the high-end quality of the international men's wear, and the YOUSOKU brand suit experience area, and the YOUSOKU "whole city search KU" Dalian Railway Station special area. The whole exhibition hall is clear and dynamic. It can not only taste the classic elements of international popularity, but also feel the beauty of the youthful and fashionable movement, and add the colorful LED screen at the entrance of the exhibition hall.

Unlike the comfort and fusion tone of Dayang exhibition area, the Dalian IBAC international brand agency center is still unveiled this year with the dark color theme of the dark Department decoration. The visual effect is very outstanding. And inside the booth, each brand has its own different colors.

Reporters learned that IBAC has brought more than 40 brands from Italy and Spain this year.

Popular colors show

Dalian Clothing Fair is the only fashion exhibition in China that insists on fashion trends. This year, the office of the Beijing fair and the authoritative Association of China Textile Information Center and the China Fashion Color Association have presented the fashion trend of fashion and color in China for 2012~2013 years. This is the first time that the organizing committee has successfully introduced the fashion trend.

As soon as we enter the square hall, we first catch sight of the popular color exhibition, which covers an area of more than 420 square meters. The fashionable collocation pattern attracts many tourists to visit. The exhibition hall is full of creative fabrics from different parts of the exhibition. It also clearly shows the way of fabric sources and contacts. Exhibitors and designers can choose their favorite fabrics according to their style and preferences. For consumers, the feeling of first exposure to popular color exhibitions is new.

In addition, the whole exhibition hall is also full of new works of Post-80 fashion designers. These works are Style design Color matching and accessories selection are unique, reflecting the unique style of the post-80s designers and attracting everyone's attention.

　 Various forms of participation

Sign up in advance, go to the scene to make up, try on, take photos, and finally upload photos. Yesterday, at the opening ceremony of the Expo, the online search brand YOUSOUKU of Dayang group attracted the attention of many people in the "KU search" campaign. In the exhibition hall of Dayang creation, the crowd surged, and the contestants who came to the YOUSOKU city search KU were in an endless stream and the atmosphere was unusually hot. The participants only need to upload their street photos directly to www.yousoku.com to participate in the online selection, or make an appointment to participate in the "KU search" activity in the three ways, such as telephone, SMS and Internet. It is understood that in addition to the landing activities of the Dalian World Expo Square during the from September 3rd to 6th Dalian clothing festival, the event will also be photographed in a large number of busy commercial circles in Dalian, Beijing and Shanghai for three months in the form of mobile caravans. The champion of this season will get 100 thousand yuan in cash.

In the Japanese "Kai Wan Yi" clothing exhibition area, some lovely fashions are also pasted. Designer Photos. Some designers have traveled far and wide to personally come to this Expo to recommend their works and interact with consumers who love their clothes. In addition, there are many kinds of live activities such as people trying on clothes.