The Seventh China International Women'S Wear Designer Grand Prix Starts Again

Chasing fashion and keeping up with the trend is almost all the needs of every modern person. However, for ordinary people, perhaps they can only sigh at the beautiful clothes on the T stage.

In March 28, 2011, as one of the most famous professional events in China, the seventh COCOON Cup "China International Women's wear designer Grand Prix" hosted by the Hangzhou silk and women's clothing industry development leading group's office and the Hangzhou Fashion Designers Association held a press conference in Beijing. It not only announced that the competition was officially launched, but also aimed at training outstanding designers in the profession, requiring the design works to be close to the public, in line with the fashion needs of the fashionable women tide makers in daily life, social activities and dating.

This requires the designer not only to have an avant-garde design concept, but also to face the target consumer group and make the design approved and loved by the public.

Qian Feng, President of the Hangzhou Fashion Designers Association, said that China does not lack the brilliant fashion design power, but lacks the environment and soil for them to stand out and realize their dreams.

而中国国际女装设计师大奖赛就是要通过整合社会资源，以政府导向性政策为主导，为他们提供实现创意的机会，帮助他们走上国际舞台，从而真正培养出中国的国际知名服装品牌，据了解，获奖设计师出国培训后，如选择回国在杭创业，均将获得杭州市政府人才创业扶持，特别是此次新闻发布会上，大赛与淘宝网淘宝商城合作搭建设计师平台，就是希望通过电子商务的推广模式和运营手段，能使这些获奖的年轻设计师在电子商务平台实现设计、推广、销售一体化运营，解决了设计师在传统市场里所不具备的资金和运营等必要条件，让这些年轻设计师品牌快速进入大众视野，而B2C的商业模式，也使设计师能够直面消费者，做大众喜欢的设计，只有经得起市场考验的设计师才能被称为成熟的设计师，这也是为大赛所选拔出的优秀设计师开辟成功蹊径。

China's top ten fashion designers and design director of Zhejiang impression industry Limited by Share Ltd should also be interviewed by Chui Jian, saying that Zhejiang impression industry has four brands of women's clothing, such as "COCOON", "FAIRY" and "FIRST VIEW". The COCOON brand is a designer brand with unique design style, and its brand positioning is exquisite / graceful / romantic modern / feminine and not sexy.

There are more than 200 stores in the country. It is a women's clothing brand that is widely accepted by the market and consumers. It has received double praise from professionals and consumer market. It has many fixed VIP consumers, and once again cooperate with the competition, it hopes to help the organizing committee to foster more excellent designers who are close to the market and close to the needs of consumers from the perspective of enterprises.

How to assess the designer's professional skills while making the works designed by the designers can walk down the T stage into the life of people, besides organizing strategic cooperation with Taobao, the Organizing Committee of the competition will reflect the objective of the competition through the reform of the competition links. A reappraisal link will be set up in this contest. 50 designers will be selected for the review through the preliminary evaluation, and through the double assessment of the practical ability and the interview, the most powerful 30 designers will be selected to finale the finals in late September. While paying attention to the professional level, they will also examine the designer's brand design ability and the comprehensive ability of the market design, and further explore the application oriented mature designer talents based on the consumption orientation.