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Adidas Makes Huge Money For "Goblin Ball"

2010/6/29 10:00:00 69

Adidas

From the FIFA World Cup 1970 FIFA World Cup, Adidas has been spending a lot of money on producing official balls. Why do we rush to make this ball?


According to the figures given by the times, Adidas paid FIFA 300 million dollars in order to maintain its status as the sole manufacturer of FIFA official ball for 2007~2014 years.

Their annual global income is about $12 billion 800 million, of which 1 billion 500 million comes from soccer products, including football.

In the 2006 World Cup in Germany, Adidas's "team star" sold for 15 million dollars at a price of 12~150 US dollars. This year, it changed its name to "universal celebration". It is expected to bring us $90 million.


Money is the root of all evil, but it is only by the inference of guilt that it is a demon to "celebrate the same day".

The main investigator, Dr. Harland of England, is a unique soccer aerodynamics expert. Since 1970, he has been involved in making Adidas official balls. He has conducted hundreds of hours of precision testing in the Harvard wind tunnel laboratory in twelfth.

What is the wind tunnel?

It's a high-tech device used to test the aerodynamic characteristics of spacecraft and F1 racing cars.


"We don't want the ball to decide where to go," he said. "We want the players to decide where to go."

This is probably the highest level of football, but the player's response is: they can't control this expensive little monster.


 

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